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Search Marketing Expo – SMX Stockholm Announces Programme for September 2008

SMX StockholmSearch Marketing Expo – SMX Stockholm, taking place on 23-24 September at the City Conference Centre (Folkets Hus), Stockholm, announced it’s conference programme today.

The keynote is followed by 2 days of sessions featuring the latest intelligence on cutting-edge SEO and PPC tactics and best practices from the brightest minds in search marketing. Three tracks cover Search Marketing Management, Basic and Advanced techniques and relevant case studies from leading brands.

Topics include:

KPIs for Search Marketing
Outsourcing v Insourcing
Syncronising Paid and Organic Search
Managing International Search Campaigns
Reputation Monitoring & Management
SEO & Blogging
The Blended Search Revolution
Personalised Search
SEO & Social Media Marketing
Future of SEM/SEO
Search Analytics
Exclusion by the Search Engines
Keyword Research Tools & Techniques

These and more are covered in thought provoking and inspirational presentations from local and international luminaries in search marketing and technologies.

SMX also offers an array of networking activities to ensure that delegates get the most out of the SMX Stockholm experience.

SMX Stockholm is programmed by Rising Media and Conference Chair, Sara Andersson, Founder & Senior Strategist, Search Integration Sweden AB and Chair of SEMPO Scandinavia, who has ten year’s global experience of strategic search consultancy. The Advisory Board, which includes leading marketers from Bright Media Agency, Eniro, Google Sweden, Yahoo! Sweden and WebCertain Norway also contribute to the programme.

The programming for the global Search Marketing Expo event series is overseen by renowned search marketing experts Chris Sherman and Danny Sullivan, who have analyzed and influenced developments in search marketing for more than a decade. They continue that work daily as Editors of Search Engine Land, the leading news and analysis blog for search marketing professionals, and as a creative force behind SMX.

Running at the same time as SMX Stockholm is eMetrics Marketing Optimization Summit Stockholm, the international event for measuring and optimizing the effectiveness of your web site.

Search Marketing Expo – SMX is a worldwide event brand of Third Door Media, Inc., the company behind the Search Engine Land news site and the Search Marketing Now webcast series. SMX Stockholm is produced by Rising Media, producers of eMetrics Marketing Optimization Summit and WidgetWebExpo.

To register go to or call +49 8153 887492.

For sponsorship and exhibition information contact Matthew Finlay at Rising Media +49 8153 887491

About Third Door Media

Third Door Media’s mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful. Third Door Media publishes web sites, and produces in-person events and webcasts. Each of the four brands – Search Engine Land, Search Marketing Expo, Search Marketing Now, and Sphinn – fosters continuing education, evolution and engagement for the search community.

About Rising Media

Rising Media Ltd is a professional event producer specialising in Internet-related events and currently produces Search Marketing Expo events in London, Munich and Stockholm. Rising Media also produces the eMetrics Marketing Optimization Summits in San Francisco, Washington DC, Toronto, London, Dusseldorf and Stockholm; WidgetWebExpo in New York and London and; the Web Effectiveness Conference in London.

Media Contacts

For Rising Media:
Sandra Finlay
Phone: +49 8153 908 9955

For Third Door Media:
Claire Schoen
Phone: (203) 664-1350


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