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As a subsidiary of Avid Technology Inc, Pinnacle Systems is an industry leader in video editing solutions, TV tuners for the PC and digital media adapters for the consumer market. The company’s product lines include Pinnacle PCTV™, Dazzle®, Pinnacle ShowCenter™, Pinnacle Mobile Media™ and its flagship Pinnacle Studio™ line.

Pinnacle has appointed WebCertain to optimise its website in the UK, Germany and France.
The project will start off with a site migration consultancy as Pinnacle is currently about to redevelop their site. WebCertain’s expertise in this area was another reason for Pinnacle to work with the agency. Additional territories will be added as the campaign moves forward, including Italy, The Netherlands and Spain.

WebCertain’s World Language Hub, its UK team of search specialists in multiple languages, will ensure that individuals focus on their specialised territory. Its expertise in international search engine optimisation will include keyword research and organic content creation as well as off page optimisation activities like directory submissions.

Stephanie Skidder, Senior Manager of Direct Sales for Europe at Pinnacle Systems says:

“Our business is expanding rapidly across Europe with a huge demand for a variety of exciting services. We want to make sure that our customers find us easily online and have access to relevant information through our websites in all the major languages. WebCertain’s expertise in multilingual SEO will help us maintain our leading supplier status.”

Andy Atkins-Krüger, Managing Director of WebCertain, says:

We offer expert web optimisation services and our aim is to increase Pinnacle’s search engine presence in key European territories. The fact that our team of SEO experts has expertise in the specific languages and marketplaces will undoubtedly help us achieve this.”

About WebCertain

WebCertain offers the full range of search marketing services, in all the major Web languages, including; pay per click campaigns, organic SEO, online PR and Web development.

In the organic search and pay-per-click teams WebCertain employs specialists in all the major web languages who are also experts in local search engine behaviour.

The “World language hub” consists of a team of search specialists of many languages all working together on search engine optimisation and pay per click campaigns under one roof. Web Certain also has local partners for that extra local edge – a powerful combination.

Visit WebCertain at www.webcertain.com and select your language to find out more about the multilingual search marketing services.

This entry was posted on Wednesday, March 5th, 2008 at 5:00 am and is filed under Search marketing, Technology, WebCertain. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.